Mind Expressions, Inc. Concept | Strategy | Design | Results

Mind Expressions was approached by Monte’s to create a website solution that would give them a viable online presence to drive customers.

After branding the newest restaurant in Faribault, they asked Mind Expressions to create a poster to be used as a weekly marketing piece.

In partnership with Tri M graphics in Owatonna, MN Mind Expressions was asked to create a theater program cover with a great style that would be eye catching. We created a fake magazine called “theater” that would be highlighting the productions that were happening in Owatonna. By designing the cover like a magazine we could take cues from their design to highlight the plays, directors and dates of each production.

By creating a design that gained attention there was more of a “buzz” surrounding each of the plays. This was important to the client so they would get more people to know about and attend each play production. Mission Accomplished!

J.P. Hoffman Law in Faribault, MN came to Mind Expressions with an idea for an expansion to their current law practice. The new business would involve 3 different specialized areas of law practice and the logo needed to incorporate all of them within the design. They wanted an innovative graphic symbol that captured the idea of bringing people together for a common cause.

The solution is an icon that is memorable and easily identifiable to their target market. The logo features three slices positioned within a sphere shape representing the bringing together of different people, ideas and goals. The colors are all a shade of blue for a calming effect on the broad audience the client wants to target. The “Accord” name splits the sphere shape to represent the strength and professionalism the law office will bring to the table for their clients.