Tag Archives: poster

Restaurant Branding

Concept: Create the look and feel for a casual upscale restaurant

Strategy: Elegant, not over stuffy, but still fun for a very diverse crowd that knows what they want, and they can afford to get it

Design: An entree menu and lunch “brochures” that create a fun inviting feeling, but still have the flourishes and sophistication of an upscale restaurant

Results: many compliments on the new design of their menu, praise for the interesting history included with the menu and higher revenues since the inception of their look and feel

Motorcycle Poster

Concept: Build a poster that would draw a large audience to an annual fundraiser

Strategy: Appeal to the “harley” style person, young and old alike

Design: Large visual pictures and a distressed feel

Results: The design met the clients goal by drawing a large crowd of motocycle enthusiasts to the event, raising money for the event, and staying within budget for the company