Tag Archives: postcard

Corporate Romance Postcard

Concept: A postcard with an edgy style that would entice mortgage lenders to see what was inside

Strategy: Push the envelope

Design: An “office romance” theme. The whole design was kept simple with large pictures to help tell the story, but give the postcard an interesting look and feel

Results: The response rate, sales of the Push MX software and mortgage lenders knowledge of the product all increased while staying within the clients budget.