
RaddHatter.com asked Mind Expressions to create a business card aimed at a target market of the Red Hat Society. This is a group of over 50 women who gather periodically to chat, party and have fun together. Our creative solution was to use a third color that complimented the red and purple of the logo, but did not overpower the symbol. We also wanted to use a referrence to the company mascot.... a cat. On the back o fthe card we have a picture of the cat, and plenty of space to write discounts and coupons. Because of the personal relationship with the client the project and price were a success. The client was very happy with the results of her marketing efforts.
